Soho House Toronto

Soho House x Creative Futures Collective Mentorship ✅ This is gonna be one long caption bear with me…I’ve had the honor and the privilege to be a part of the 16-week mentorship program curated by Soho House and Creative Future Collective. Throughout the program I had the privilege of meeting and collaborating with some of the most creative individuals i’ve ever met and work alongside industry leaders! For the past four months, we have been creating, experimenting, and refining our concepts and ideas with the guidance of world-class mentors through the Soho House and Creative Future Collective program. This showcase was the result of all the hard work. A night where bold ideas were presented to a full house of industry leaders and fellow creatives. We had the opportunity to work on a rebrand campaign for @hellmannscanada where we embrace the messiness that everyone is so scared of. Real is messy and that was the core of this campaign. Showcasing real people, real scenarios and real stories. Being a member of @sohohouse has also allowed me to travel the world and find a home away from home to meet other creatives and see the world through a different lens. I’m deeply grateful for this opportunity and will forever cherish the community we built through this! A very very special thanks to my partner @temi.bode for collaborating with me on this project and for being the perfect partner! a big big thank you for @creativefuturescollective and for @sohohouse for offering us a space to express our creativity! also a huge thanks to everyone who came to the showcase and showed us so much love and support! you know who you are!!!! and finally the fellow creatives and mentees yall made this so so special and fun!! thank youuu!!🫶🏼🫶🏼 #sohohouse #campaign #hellmanns #canada #creative #branding